Rediseño web | 2020

Mr. Fred

WEB DESIGN
WORDPRESS
Visit website
Overview
Mr. Fred & JC Group is a hospitality equipment company operating in Ibiza and Formentera. They are currently going through a period of expansion across the islands, but they felt that their website did not reflect the values of the company.
Mr. Fred website
The objective
Mr. Fred's objective was the redesign of their current website to achieve a more contemporary image that reflected their values.
Tools

Sketch, Miro and Wordpress.

mr. fred mockups
Simplyfying Navigation
One of the initial considerations was the complex architecture of the website, which not only hindered navigation but had also become outdated in relation to the company's products. This led to a restructuring of the content, as can be seen in the evolution of the sitemap.
Final Sitemap
actual mapsite
Previous Sitemap
previous mapsite
Web Evolution
Wireframes Low-FI
wireframes
Brand Values
Brand values: Quality Service and Commitment
Final result

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